Hi, I’m Shelby.
I’ve been working as an HVAC tech for 15 years with my family’s company Kearns Heating and Air in New Richmond, WI. It’s not something I ever saw myself doing long-term, but I found that I really enjoyed working in the field. Every day is different and I enjoy the creative challenges that come with troubleshooting and repairs.
My education took me in a different direction and I graduated from the University of Wisconsin-River Falls in 2015 with a Bachelor’s Degree in Creative Writing. In 2018, I started freelancing part-time and since then, I’ve done a bit of everything from screenwriting to podcasts to research articles.
With my background in HVAC, I’ve found a niche in helping different HVAC companies, manufacturers, and distributors provide accurate and informational blogs, videos and website content to their customers. My favorite projects have been those geared towards residential homeowners. HVAC equipment is an expensive investment and there is a lot of conflicting information online. I believe the more you know about something, the better equipped you are to make such decisions.
I hope to use my experience in the field to provide unbiased and relevant HVAC information to those who are looking for it. I am not interested in pushing brands, products or unnecessary service work (though there are some things you should definitely not DIY).
I still work part-time in the field as a Service Technician and have kept up on industry standards. When I’m not down in a basement with my head in a furnace, you can find me hiking, backpacking and road tripping with my dog.
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Have a question or want to reach me direct? Contact me here.