Our Mission

Creating wealth and prosperity through building of modern, sustainable, and high quality homes that is within reach of household incomes.

“Real estate cannot be lost or stolen, nor can it be carried away. Purchased with common sense, paid for in full, and managed with reasonable care, it is about the safest investment in the world.”

Franklin D. Roosevelt

Our Big Idea

Having an Attainable Home, at the end of the day, is an idea. An idea that everyone has the right and the chance to work hard, live comfortably and have prosperity throughout their life, and we’re happy to say that it’s still possible.

About The Founder – Erin Shine

a headshot of erin shine in a black shirt smiling with a round border

Founder of Attainable Home, Erin is an elder millennial with a background in finance, entrepreneurship, and real estate investing. He has built and sold six and seven-figure businesses in the commercial energy efficiency space, owned many homes, and has been invested in residential and commercial real estate starting in 2009.

Erin has been through it all – laid off, unemployed, not being able to pay the bills while building a startup in the energy-efficient lighting field, growing ShineRetrofits.com to rank on the Inc. 5000 list as one of America’s fastest-growing companies, doing Eat Pray Love in Bali, studying the monetary system, traveled the world, and more.

Becoming financially free in his early 30’s, he has had the opportunity to explore and learn many things at a younger age, both professional and personal. He now wants to bring his passion for a true balance between business, investing, social upward mobility, happiness, and peace of mind to others through Attainable Home.

We Believe

  • Real estate ownership is the widest available & most beneficial way to build wealth and prosperity.
  • We need to have an understanding of our crazy financial and monetary system that we live, so that we can make the best decisions for ourselves and families.
  • Sustainability, renewable energy, and energy efficient building components are not only good for the environment, but are great financial investments due to lower ownership costs.
  • That everyone, no matter what circumstances or upbringing, has a right to prosperity, wealth, and a stable and happy household.
The interior of our first attainable (affordable within the local average median home price) net-zero solar home.

What We Do

We renovate and build new net-zero and affordable smart homes that the average family can actually be excited about, all while using homeownership to attain both financial and personal well-being and wealth, and showing you the details, projects, and benefits along the way. 

  • Offer content online on every topic we can think of that relates to the combination of prudent real estate investing, sustainability with a good return on investment, and an eye on personal finance and wealth-building goals.
  • Net-Zero renovation projects of existing homes (Currently based in Florida)
  • Analysis of renewable and energy efficient solar energy systems, HVAC, insulation, hot water, and other sustainable equipment.
  • Conducting energy modeling, blower door, infrared tests, and mechanic system calculations to best determine the best ROI and bang for your buck.
  • Water conservation modeling, rainwater collection strategy, and low flow equipment installation.
  • Written project details, advice on how to help you best do this as well, and otherwise just sharing our story and helping where we can to move forward what we believe is the single best wealth-building tool available to most of us today.

Interested in working with us for your project? Check out our Services and Consulting page here.

Our first renovation project in Cape Coral, FL completed December 2020. The house was designed with enough efficiency and solar to power the entire house and one electric car, which saves near $2,500 per year in electricity and gas.

A 1984 built 1836 sq ft 3 bed 2 bath with a perfectly south-facing large flat roof for solar. The home is completely engineered to be fully net-zero, with efficiency and solar electric powering both the house and one electric car 100%. The project met both goals of

1) Having the cost come in the average median home price and

2) Being able to rent out for more than it costs to own, which helps secure long-term financial stability. 

The total project cost was $284,000 and we continue to do more projects.

What Now?

Have a look at our articles and themes on the top menu, or reach out if you’d like to contact us!


Check out are consulting and services page here as well. We offer personal guidance as you start on your sustainability, real estate projects, or solar journey.

Do you have questions or want to ask about consultation services? Fill out this quick form and we’ll get back to you ASAP!